Singapore e-commerce giant vows to create 20 million jobs in e-commerce ecosystem

Singapore, March 21 (Xinhua) -- Singapore-headquartered e-commerce giant Lazada group said on Thursday that it will create 20 million jobs in the e-commerce ecosystem by 2030.

At the LazMall Brands Future Forum, the company said it plans to serve hundreds of millions of consumers by the year, as well as cultivate eight million successful and flourishing entrepreneurs and small- and medium-sized enterprises.

Lazada group whose majority is owned by Alibaba group Holding Limited is a top online shopping and selling destination in Southeast Asia, such as Indonesia, Malaysia, the Philippines, Singapore, Thailand and Vietnam.

The company also announced a series of products and services that will fire up the growth of its brands and sellers to win market share in the region by transforming them into "Super eBusinesses."

The company told the brands and sellers who gathered at the annual summit to discuss growth opportunities and technological advancements that the offerings, dubbed super-solutions, are aimed at resolving three pain points that brands and sellers face, namely branding, marketing and sales.

"No seller is too small to aspire, and no brand is too big to be a Super eBusiness. That is why we are thrilled to roll out super-solutions to help our brands and sellers become more nimble in digitizing their businesses and better reach customers," said Pierre Poignant, Lazada group chief executive officer.

The super-solutions will also make it easier for brands and sellers to open up stores on LazMall, which is a dedicated space for Lazada users to get direct access to over 1,500 trusted leading international and local brands and top-rated online brands, and authorized brand distributors.

It also announced that it will host a first-of-its-kind concert, called Super Party, in Jakarta next week as part of its birthday shopping event. Poignant said that backed by Alibaba's technology and logistics infrastructure, Lazada has been able to launch over the past yearS industry-leading tech innovations, such as search-image function, consumer engagement games and in-app live streaming, to become a "shoppertainment" platform in the region.