Slowdown or not, China’s luxury goods still seeing high-end growth

Despite well-documented concerns over an economic slowdown in CHINA, the country’s luxury goods market is still seeing opulent growth according to a new study. Behind secular and demographic tailwinds, the luxury sector is set to continue its torrid expansion in the face of volatility as it’s quickly becoming a defensive economic crown jewel.

Using proprietary analysis, company data, primary source interviews, and third-party research, Bain Company dug into the ongoing expansion of CHINA’s high-end market in a report titled “CHINAs-market-for-luxury-goods/">What’s Powering CHINA’s Market for Luxury goods?”

In recent years, CHINA has CHINA">become one of the largest markets for luxury good companies globally. And while many have goods-industry-has-a-CHINA-problem-11546344000">raised concern around a drop-off in luxury demand, findings in the report point to the contrary, with Bain forecasting material growth throughout 2019 and beyond. The analysis provides a compelling breakdown of how the sector has seen and will see continued development, as well as a fascinating examination of what strategies separate winners and losers in the space.

The report is worth a quick read, as it manages to provide several insightful and differentiated data points with relative brevity, but here are the most interesting highlights in our view: